Are you ready to make waves in the world of early childhood development? If you're all about shaking up norms and unleashing your creativity for a cause that truly matters, listen up! Eunoia School is a startup driven by a passion for science and creativity, is on a mission to revolutionise how kids experience their first five years. We're talking about flipping the script on traditional parenting wisdom and diving deep into the science of nurturing young brains. Eunoia, pronounced as "you noya", is derived from Greek and means "well mind; beautiful thinking."
Why does it matter?
Because those first years, they're not just cute baby moments. They're the building blocks for a lifetime of quality brain power, mental wellness, and boundless creativity. Interested to know more?
We want you to dive into the Vroom, one of our resource banks apart from renowned authors and literature reviews, to collate the best tools and tips from the scientific & medical community. Vroom provides simple science-based tips and activities to help parents and caregivers support their child's early brain development, making it an invaluable resource for families worldwide.
Your task is to select any three activities that resonate with you and transform them into compelling and visually captivating content suitable for Instagram Reels and YouTube Shorts. You have the creative freedom to experiment with formats, styles, and storytelling techniques to make the content engaging and impactful. The content should be designed to resonate with parents and caregivers, encouraging them to actively participate in their child's development journey with a scientific temperament
Winners will be selected based on creativity and the creations will be tested on real people, and scored on outcomes like understanding levels in parents, memory retention, enthusiasm for subscribing to know more and connecting with the Eunoia School.
Compete with creative minds from prestigious design and film making institutes in India, alongside passionate storytellers from all backgrounds.
You can participate as teams of 2 to 5 members! Register your squad today!
Whip up a 30-60 second video that brings those brain building activities to life in a way that screams "stop the scroll!". Make it pop! Feel free to use any language you prefer.
Share your masterpieces with us by 15th March 2024.
Ensure that the submitted content is original & does not infringe upon any copyrights or intellectual property rights of third parties.
Optimise for mobile viewing.
Towards tend of this page read up some design principles recommended by Eunoia for you to consider as you create your content.
INR 25,000 cash prize for the first team, INR 10,000 for the second team.
Opportunity to Join the Eunoia Design Team and shape a generation.
Showcasing your talent, making a difference by crafting a brighter tomorrow through design innovation.
Got questions? Hit us up at +91-9933877731
Below are some design principles to keep in mind as you craft your content.
Remember, they're not set in stone – feel free to let your creativity flow!
Focus on the benefit: Start with the "wow moment" - what positive change will this activity bring to the child's development? Keep it clear and relatable.
Make it actionable: Show exactly what the parent can do in a short time frame. Break down complex activities into smaller, easy-to-implement steps.
Visual storytelling: Use high-quality visuals like real children demonstrating the activities. Consider animation or motion graphics for added engagement.
Repetition and reinforcement: Briefly revisit key points throughout the video and emphasise what parents should remember.
Emotional appeal: Tap into parents' love, joy, and concern for their children. Use humour, heartwarming moments, or relatable challenges.
Surprise and delight: Present unexpected, unique, or counterintuitive tips that challenge established notions. Use a playful tone and avoid being preachy.
Trigger conversation: Ask questions, pose challenges, or encourage parents to share their experiences in the comments.
Build credibility: Briefly introduce eunoia, highlighting expertise and passion for early childhood development.
Drive Awareness: About the significance of brain development in children aged 0 to 5 years.
Engagement Suggestion / Call to Action: Consider inviting viewers to subscribe, like, share, and tag friends who might find the content useful. Including clear calls to action at the end of each video can encourage desired actions from the audience, like trying the activity, subscribing to our channel for further insights or joining our community of fellow parents and Eunoia experts.
Design Thinking: Consider incorporating design thinking principles into your approach.
Keep it short and sweet: Aim for 30-60 seconds for maximum engagement.
Clarity and Simplicity: Keep the content clear, concise, and easy to understand. Use simple language and visuals to convey complex scientific concepts.
Optimise for mobile viewing: Use vertical format, large text, and captions for silent viewing.
Utilise storytelling: Weave personal anecdotes, expert quotes, or scientific explanations into the video for added depth.
Authenticity and Trustworthiness: Establish trust and credibility in the field of child development. You can choose to cite reputable sources and experts scientific evidence behind the recommended practices.
Experiment and track results: Try different formats, styles, and calls to action to see what resonates best with your personas.
Remember, authenticity, clear benefits, and a touch of fun are key!
Together, we'll follow a few ground rules.
Let's make some magic together!
Before you submit your work, take a moment to go through these terms and conditions. If you've got any questions or need clarification, don't hesitate to reach out to us at +91-9933877731. We're here to help!
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